Cycle News is a weekly magazine that covers all aspects of motorcycling including Supercross, Motocross and MotoGP as well as new motorcycles
Issue link: https://magazine.cyclenews.com/i/125831
Page 15
October 23, 1973
,
" ...Daddy's in the den, shootin' up
the evening news"
Jackson Browne
JA note on the words in this space: This column seems appropriately titled, since it
originated in Ohio, migrated to Georgia and was recently speed-shifted to California.
The line above is from a song I heard on the radio at the same time the television
reported that Spiro Agnew had resigned. It was a serious case of multi-media
overload; more information than I could easily absorb. So this column attempts to
deal with what will be termed "media selectivity. ")
Last week we had a letter from Mrs. Claude Hailey of Oceanside. California, in
which she complained that this has been "a disappointing year· with Cycle News. "
Her disappointment was based on the deficiency of local coverage, of scrambles in
particular. We could reply with the old you-can't-please-everybody axiom, but that's
just part of the story;just as scrambling is only part of the local dirt racing story.
But our interest was sufficiently stoked by ber letter that we checked back
through several issues to d~termine what sort of balance had been achieved. Here's
the score of events: International - 10; National - 12; Local professional - 13; and
Local amateur - 41. The types of competition within the last category were (more
Or less in order of their current popularity); motocross, desert, scrambles, enduro,
road racing and trials. The remaining 20 percent of available space yielded two
interviews, five legislative articles, six bike tests and seven fe,ature stories.
We thought that seemed an .equitable balance, so we looked around for other
answers to the problem. One element is obvious - the rapid and unprecendented
growth of the motorcycle sport and industry. With more people building, selling,
buying, riding and racing motorcycles, the need for sources of specialized
information on them has grown proportionally. rr the market is large enough to
support a publication, it usually succeeds. If not it folds, or goes through a number
of costume changes trying to decide what it wants to be.
Motorcycle racing at the grassro.ots level is "local" in the same way that Los
Angeles is just another small town. It's hundreds of small towns, each distinguishable
from the next in subtle but specific respects. No one could bope to provide a single
information source to satisfy the gumbaJI variety of human interests; except perbaps
the L.A. Times, and how much local scrambles coverage do you find there?
Consider the two "local boys" of not long ago, Mark Brelsford and Ken Roberts,
who have both recently earned over SIOO,OOO. We don't know if Dick Mann would
tell you what he earned when he became Grand National Champion ten years ago,
but there weren't that many figures in it.
So, as the sport grows and becomes more diverse, and more specialized
publications proliferate (sorry, Spiro) in its wake, the motorcycle enthusiast has to
be selective in choosing his media. Naturally economics is a consideration,. unless
your old man owns a book shop. Each reader determines what he wants and needs to
know (or what he can't afford not to know), and budgets his information expenses
accordingly. After sampling the products available, he chooses those he can afford
and enjoys reading. His interest may be in straight information, ente~tainment,
technical instruction, products and prices, new model tests or a combination of some
or all these. And it's difficult to find them aU in one place.
Bus4varna and CZ
owners: laave we got a
Mi.uni earlJuretor
eonversion .it for ~ou!
Valerian's. The original Mikuni carburetor conversion kit
for Huskys and CZs. And the only one that really works!
The kit that improves efficiency. torque
characteristics and fuel consumption.
Stops loading up. Eases startups. And
gives more docibility.
The kit that comes with a complete range
of jets good from sea level to B,OOO~
The kit you can bolt on in less than an hour.
The custom-designed kit that looks like
it's "factory installed:'
• ~ ....
Order a whole kit and kaboodle, or just
the parts you need. (Including our very own manifold kits.)
Call (213) 475-4541 today. Or mail the coupon.
----------------------------Sin: Would like 10 order lhe 101l0wlfl9
Descflplioro - Tvpe !Sile
1 250 CZ 32mm.
2 250 CZ· 34mm . . . . . .
3 J60 400 CZ - 34mm •...
4360400 CZ - 36mm •..•.......
5 250 Husk y - 32mm to replace 32mm
6250 Huskv - 34mm 10 replace 36mm .
7 250 Huskv - 32mm 10 replace 36mm
Huskv - 32mm 10 repl~ce 32mm
1(.1
a
Price
. . 554.95
59.95
. .. 59.95
72.50
61.95
.65.95
61.95
61.95
Kil
O~tlpllOro - Tvp"lSlle
9 360 Huskv - 34mm 10 repliCe 36mm
10360 Husky - 32mm 10 replace 36mm
11 400 Husky - 34mm 10 repliICe 32mm
12 400 Hu~V - 34mm 10 repl.ca 36mm
13250 Huskv MJ - 32mm
14250 Huskv MJ - J4mm
15400 Huskv MJ - 34mm
16 450 Husk y MJ - 34mm
17 125 Peroloro - 32mm..............
Price
65.95
65.95
.. 65.95
65.95
63.95
66.95
65.95
65.95
..54.95
•All puces plus ShiPPing and handl"19 Cahlorr'l18 resldenls add 5'\ sates la)l
Please St':IP COD
Charge to
NAME
BankAmenCard
MaSlercharge
.
_
ADDRESS ---:...-.
My accounl number IS
_STATE _ _ ZlP _ _
CITV_
~~~w~~c~!~v~!!~~r~!.·
MAIL TO:
tI\\
VU~I
TELEPHONE
•
use area cOde)
Los Angeles. California 90064 - Telephone: (213! 475-4541
Sales - Service - Accessories - Parts - Rivetts Champion Leathers
HUSOVARNA' JAWA/CZ, SUZUKI' PENTON· MZ, MONTESA
N APP, MINI·TRAILS 0
monda throu h satWda