Cycle News

Cycle News 2023 Issue 01 January 10

Cycle News is a weekly magazine that covers all aspects of motorcycling including Supercross, Motocross and MotoGP as well as new motorcycles

Issue link: https://magazine.cyclenews.com/i/1489777

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T H E A R A I D I F F E R E N C E No matter how good a helmet is, the amount of energy that can be absorbed is inherently limited. Faced with an impact that exceeds that limit, Arai's belief is that avoiding energy by Glancing Off is essential to keeping that energy away from the inside of the helmet. Arai is still a small, family-owned company driven by the same mission through three generations – three generations of riders. We at Arai are motorcycle enthusiasts. We ride. We build each Arai helmet as if we're creating it for one of our own – a brother, a father, a husband, a mother, a sister. Arai's mission has always been the protection and comfort of every person who chooses an Arai helmet. Our foundational principles of protection first, exceptional quality, and rider comfort have never been forgotten in over six decades of helmet design and manufacturing. This is Arai Helmet. S C A N T O L E A R N M O R E A B O U T T H E V X - P R O 4 S C A N T O S E E T H E VA L U E O F A R A I V I D E O Photo Credit : Dirt Rider Magazine/Jeff Allan

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