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When not working on the bikes,
Tim Stack played cook.
Volker Beer was host. story teller,
and guide.
sweeping mountain roads," explains
Volker Beer in answer to the ideas
behind his tour business. If that
sounds like a pretty stiff undertaking,
it is. However , Beer lives up to his
words .
Before Beer began business in 1978
he was head of motorcycle operations
in the United States for BMW. He had
alwa ys had a love of the Southwest and
had used what would become his
Tucson-Las Vegas tour to introduce
BMWs new models to dealers in 1977.
This kindled the flame and Beer tried
to sell the package tour idea to BMW.
They didn't bu y it , so he gambled, got
himself out of the remaining years of
his BMW contract, settled in Tucson
and started Western Adventures.
"You really have to love what you're
doing," says Beer. " I believe it will
take another year or two before we will
be what I would term really successful.
This year things started to snowball.
Each time we take a tour we learn a
little something extra which we can
apply to future trips."
A congenial, energetic man in his
early 40's, Beer is the sparkplug
behind the smooth operation of each
trip. He isn' t alone on the organization
. though. Renate, his wife, does the
bookkeeping,
reservations
and
paperwork. The logistics of ea ch trip
are enorm ous. T im Stack and Lee
Caplin handle the ma intenance as well
as just about everything else, including
the cooking when you' re havi ng lunch
out on the trail.
Running the tour is a full tim e job ,
(C'illtm ue d to page 40)
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