VOL. 52 ISSUE 28 JULY 14, 2015 P83
Actually, our President and
CEO Scott Wine and I were the
ones who jointly persuaded the
board to do that, but we're in-
deed pleased about where Indian
is right now. We know we're only
at the beginning of building a
business with great products, but
right now we're working on creat-
ing a fine ownership experience.
We're ahead of plan on our
growth, which we're excited
about, and we're happy with
where we are on our dealer
counts at home and abroad. We
have a little over 200 dealers
right now in North America, and
about 150 dealers overseas for
Indian, and it's exciting because
of the energy and the passion
behind it. In terms of applicants
we could easily have had a
couple thousand dealers, just
like that. I mean that literally,
because the interest was so
high because of the values of
the Indian brand. But when we
started focusing on their com-
mitment to serving the customer
and creating a great ownership
experience, then we were able
to whittle it right down to the
folks that are truly interested in
serving the brand.
How many of those dealers
in North America sell both
Victory and Indian?
About half, and outside North
America it's about 80 percent.
(Above) Indian will
go back to its rac-
ing roots and will
line-up alongside
old rival Harley-
Davidson in AMA
Pro Flat Track.
(Left) The Scout
has been a game
changer for the
revived Indian
brand.