Cycle News

Cycle News 2021 Issue 17 April 27

Cycle News is a weekly magazine that covers all aspects of motorcycling including Supercross, Motocross and MotoGP as well as new motorcycles

Issue link: https://magazine.cyclenews.com/i/1365688

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IN THE WIND P44 Honos Returns As MotoAmerica Superbike Series Title Sponsor A fter a highly successful first year of partnership, Mo- toAmerica announce that Honos has again signed on for a sec- ond season as the title sponsor of the 2021 MotoAmerica Honos Superbike Series. "It's great when a partnership works and our relationship with Honos thrived in 2020 with them coming on board as our Honos Superbike title sponsor," said MotoAmerica President Wayne Rainey. "Our 2020 season was successful on many fronts and having Honos was a big part of that success. We are already looking forward to a great 2021 season and having the title sponsor in place for the Honos Superbike class is another big step in the right direction." Honos, a performance gear and apparel company that pro- motes talent within the motors- ports world and other adrenaline sports, had a great season in 2020 with Richie Escalante win- ning the MotoAmerica Supersport Championship on the Honos Kawasaki with 2017 MotoAmerica Superbike Champion Toni Elias finishing fourth in the Honos Superbike point standings. This season they will sponsor a two- rider team with Escalante defend- ing his Supersport title and Corey Alexander going after the Stock 1000 crown on Honos-backed Kawasakis. "We really enjoyed our first sea- son as the title sponsor for the Ho- nos Superbike class," said Honos Brand Manager, Alonso Benavi- dez. "It was our first endeavor with a title sponsorship and the part- nership with MotoAmerica couldn't have been better. There was no hesitation in us coming back to do it again in 2021, which promises to be an even better season of racing in the MotoAmerica Series." The 2021 MotoAmerica Series will consist of nine rounds across the country with the series set to begin at Michelin Raceway Road Atlanta, April 3-May 2. CN Honos returns as the title sponsor for the MotoAmerica Superbike Championship.

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