Cycle News

Cycle News 2021 Issue 08 February 23

Cycle News is a weekly magazine that covers all aspects of motorcycling including Supercross, Motocross and MotoGP as well as new motorcycles

Issue link: https://magazine.cyclenews.com/i/1342921

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IN THE WIND P28 Buell Motorcycles Back In Production In America B uell plans to release 10 models by 2024. Buell Motorcycle upcoming models will include variants for dirt, dual-sport, touring and cruis- ers while expanding the lineup to include medium and small- displacement motors. The new Buell Motorcycles says it will launch 10 perfor- mance models by the 2024 model year. "Buell is back!" said CEO Bill Melvin. "We are excited to bring Buell back with this awesome assortment of superbikes and performance motorcycles. We start with the fastest American produc- tion motorcycles, hand built in the USA, so that's a nice start! We're building out those platforms for more touring and adventure models, then we're expanding our displacements to be competitive with other global brands. The passionate Buell Nation can grow and thrive again." Buell Motorcycle upcoming models will include variants for dirt, dual-sport, touring and cruisers while expanding the lineup to include medium- and small-displacement motors. Buell is also in the initial exploration phases for a high-performance electric model and is open to collaboration ideas with other companies. The models current- ly in production are built by hand in Grand Rapids, Michigan and based on the high-performance 1190 platform, known for the innovation of Fuel in Frame, Pe- rimeter Brake Rotor, exceptional handling and high horsepower. "Buell is known as the Ameri- can brand for high performance, innovation and adventure. Fast is fun again on a Buell. We will continue and expand on that," said Melvin. "We have already launched a dirt bike with Cipala Racing that won an AMA Cham- pionship and Buell will be domi- nating at NHRA this year. Follow us on Facebook and Instagram where we'll showcase passion- ate fans, new developments, as well as racers and riders having fun on a Buell. The future will be fast and fun on a Buell." EBR Motorcycles acquired the Buell brand in early 2020 and began developments to bring Buell back. Buell will be present at Daytona Bike Week 2021 at J&P Cycles Destination Daytona Mega Store. CN The Buell Hammerhead 1190RX is one example of the many new models you can expect to see from the new Buell Motorcycles company.

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