Cycle News is a weekly magazine that covers all aspects of motorcycling including Supercross, Motocross and MotoGP as well as new motorcycles
Issue link: https://magazine.cyclenews.com/i/127546
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of plastic th at will get the m somewhere. The check goes out of o ur pla ce'
o n Monday morning, wh ich means
that by Wed nesday it's sitting somewhere. His mother's got it, his girlfr ien d 's got it , his wife's got it. That
p iece o f plastic will get him where he 's
go ing, th en he can take the money o u t
'o f the bank and payoff that piece of
plasti c. You just have to pla n for it.
There's is nothing else we ca n do .
Where would you like to see ro ad
racing in two or three years?
I think the interest in road ra cing in
this country is increasing. Four wh eel,
two wheel, it doesn 't make any differen ce. I wo uld like to see it grow to
the point where we h a ve a good
television package. We have a Prime
pack ag e now which is light-years
beyond where it's been before, but I
wo u ld like to see it o n ne t wo rk
television. Prim e tends to be a little
bit regional. I want everybody to see
it. I think they is a lot o f potentia l
in road racing. We th ink th ere is a lot
of potentia l with di rt track. Supercross
has a good televis io n pa ckage - it's
a tigh t pac kage th at works.
The o nly place we ever h ea r anything
positive a bout T exas World Speedwa y is from the AMA . An d the date
ch a n ges o nly help ign it e the negati ve
feel in gs about the event. Are there
go ing to be two AMA ra ces at the
facility this year?
We sta rted ou t with a spring date a nd
a fall da te. The people at Texas had
a couple of car race s j us t ahead of th em
and they talked to us abou t moving
our date. We said we 'd move it. Then,
our people sta rt ed looking for motel
rooms a nd di scovered that it was th e
same weekend as gradua tion and th ere
weren ' t any mo tels. College Sta tion is
not a big town. And so we were forced
to move it again. On our fall date, it
turns o u t that was th e first home
football game - against Texas Tech.
So we moved the date. You 've go t to
have a town that can accomodate the
peo p le.
How do you expect team s to be abl e '
to come up with spo nsors wh en they
get a schedule so late in the year?
There are two th ings we ca n do to help.
We ca n try very hard to co me u p with
a sch edule - a lt hough, you ha ve to
understand if we give th e world a
sche du le in Septemb er or October, th a t
introduces a greater chance for ch a nge.
A lot o f the tracks move th ings around.
Whether we like it o r not , we're the
lesser series. Motorcycle racing is sti ll
not a priority seri es.
Part of the problem is there ar en 't
a whole lo t of tracks, and some are a
little dic ey to run motorcycles on .
From what I unders tand, Sears Point
is dangerous on a bike. We think there
a re two big hol es we need to fill in
the schedul e. We need a race in
southe rn California and we need a race
in th e northwest.
We have nine events right now. I
think an idea l number o f events wo uld
be 12. The TV will help. A ser ies
sponso r will help. I think we have the
potential to ge t 12, bu t no t m uch
bigger th an that. I think th e cost for
a lot of th e teams would be too much
if we went with more than that, to be
q u ite honest.
How realistic is a series sp onsor for
n ext season?
I think pretty rea listi c. We're pretty
co nfide nt we can do tha t. That's wha t
the company in Detroit is working on.
Isn't it you r responsib ility to fin d a
series sponsor?
I ha ve a lot of o ther things to do besides
that. My responsibility a t the AMA is
to ru n th e Pro Racing program, a nd
to do th e marketi ng - there are a lot
pieces of that.
Of
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1991
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