Cycle News is a weekly magazine that covers all aspects of motorcycling including Supercross, Motocross and MotoGP as well as new motorcycles
Issue link: https://magazine.cyclenews.com/i/125414
P?-GE TWO Thursday. October 21. 1965 CYCLE NEWS PUBLISHED WEEKLY EXCEPT FIRST AND LAST WEEK OF CALENDAR YEAR. As Others See Us @W@~& [l]&W~ ESQUIRE RECOGNIZES THE TREND How to lay a motorcycle down . accord ing to Esquire. One of the taste makers of the Eastern . establishment, "Es quire" magazine, features three articles on the two-wheeled phenomenon in their new November issue. The first, a two-pager titled "The Upward Mobility of the Motorcycle" poses the question "Since everyone's buying motorcycles this year, shouldn't there be some sort of yardstick to gauge caste and class?" The article then goes on to illustrate the five classes of motorcycles and rider according to Carl A. Gottlieb, the author of the piece. Next page is headed "How to Avoid Killing Yourself', a limited but accurate article on safety and riding technique. The third article introduces us again to the status-conscious Madison Avenue Motorcycle Club, about whom too much has already been printed to bother with them here. In our opinion, "Esquire" deserves credit for recognizing the new popularity of motorcycles. And if their approach to the SUb jec t is somewhat less than original, at least their illustrations by Rowland B. Wilson are fresh. But Steve McQueen a road racer??? Someone has his courses crossed. Making a cycle louder by fiddling wi th the muffler usually causes a (Formerly Motorcycle Journal) 1185 E. 19th Street. Long Beach. California 591-2088 591-6113 Published by C & S Publishing Company P . O. Box 498 Long Beach, Calif. 90606 Californ;~' Editor Business Manager Ad vertising Manager Staff Reporter Competi tion Editor Ch ief Photographer Con tributing Photographer liThe Voice of Charles Cla yton Sharon Clayton Gil Br own Rick Hu tchins Da vid Shaw Dale Boller Eddie Pearson Joe Lopez. Roxy Rockwood, Carl Bartlett, Gordon South Contributors Ad vertising rates sent on r eq uest. Advertising prepared by ARThompson, 546 W. Colorado St., Glendale, Calif. Published wettkly e xcept fi rst an d lu t week of cale nda r year in long Bueh, Calif . An y part of thi, newspeper may b- vied w ithout permiss ion oil. long oil ' cred it I. g iven . Editor ial contribut ion s, cartoons, photos will be pa id for on publicat ion. w rit. for our generoul contrib utor rates. loss of performance and can ruin the engine by causing it to run lean. Motorcycle mechanics earn an average of $81 to $110 per week, accord- ing to a report issued in May by the California State Employment Service . LIGHTWEIGHT SIDEHACKS ANYONE? Racer s with trusting friends who are thinking ab out entering the exciting sidehack r aces are advised that a new lightweight (under 350cc) sidehack class is starting. According to Gary F . Weber, secretary-treasurer of the Sidehack Associati on, there are already " three of fo ur" outfits in this category ready to go. Th is could be a grand way for people interested in hacking, but not ready for the allout machines. to get started. "Anybody who doe sn 't think a 250 can haul a hack should watch the Greeves of LeBlanc's push the big boys," Weber points ou t. "It's in wi th the most exciting bike riding, and we of the association are eager to he lp anyone wit h the desire t o build an outfit, big or little." Th e Association is listed in our club di rectory on page 11. WHITE FRO NT N OW SELLING SMALL CYCLES Have you tried the hot one? Your big breakthrough comes with the very first test ride on that Spanish wildcat . . . Montesa! That's when you'll know why it 's the hottest thing on two wheels. You'll know why Montesa puts the heat on all competit ion .. . why Montesa performance fires the imagination ... puts the fun back in riding. It's lightweight , with stepped up power for unmatched performance in its price class ... or any class. Meticulously hand-tailored for American tastes, you'll find that it's everything you want in a motorcycle. So just try the rugged Montesa. You'll feel warm all over. MDNTESA!i 2SOcc DIABlO 175cc IMPAlA S PORT 175cc END URO "MEDIATE DELIVERY 215 Ibs. of dynamite in the The fast touring bike that crossed Africa. Single cylinder, cool two stroke en gine, double-leading brake shoe. 18 hp, 90 mph, freeway·approved. Best for the money, it's built to last • . . and las and last. t Leads a double life in dirt or street. 16 hp at rear wheel, single cylinder, two stroke. Skid plate and high torque tuning for climbing, racing or just plain fun. Equipped with trial tires, easily detachable wheels. Your dealer has a direct pipeline to fully stocked ware· houses. Montesa makes an honest effort to satisfy . • • and succeeds. It's one of the reasons for Montesa's grow· ing reputation for quality and de pendability! dirt! Single cylinder, cool two strok e, str ipped for acti on. S peed equipment available for TT's, flat tracks, scrambles, hill climbs. Choice of tires. The bike with natural balan ce. A real pro! MDNTESA! i The SpanishMotorcycle of International Prestige IV4 U.S. DISTRIBUTOR: MONTESA MOTORS INC., 36 57 W. BEVERLY BLVD., LOS ANGELES, CALIF., PHONE 663 -8258 White Front, one of the largest dis count store chains in California, is now selling and servicing ' motorcycles. The 18 White Front stores carry the Mirman Atlas 100 and the Mirman Titan 50, both manufactured by an as yet undisclosed Italian motorcycle factory. Store officials are witholding the name of the manufacturer, pending negotiations for an exclusive distribution contract, according to Robert Merman, who has the motorcycle concession for the stores. The Mirman Atlas 100, an aircooled, eight horsepower two-stroke, sells for $299.88, including all set up and freight charges. Terms are no money down and as low as $4 per week. The Mirman Titan 50 sell s for $249.88 with no money down and $3 per week. Both machines carry a six-month or 6,000 mile warranty on parts and labor. The lOOcc machine has a 94.5cc engine with an 8.0:1 compression ratio and estimated top speed of 62 miles per hour, according to White Front specification sheets. The bike is supposed to get 185 miles per gallon. It uses 2.50x I9 Pirelli tires front and rear. The Titan 50, billed as a "hunting, fishing, trailing, fun b ike ," has a luggage r ack, trail handle bars and six ho rs epower engine. Test the brakes aft er washing any motorcycle and dry them out by applyin g light pressu re to the controls before fast r idin g.