IN
THE
WIND
P26
Tucker Powersports Names New
President And CEO
T
ucker Powersports announced, March 24, the
appointment of former Harley-Davidson execu-
tive Marc McAllister to the position of President and
CEO. McAllister replaces Sebastian Bretschneider,
who has left the company.
McAllister held a variety of roles at Harley-David-
son during his 24-year tenure with the company. Af-
ter starting in product design and supply chain, he
moved to senior roles leading the company's sales
and growth in Europe and Asia. As Vice President
and Managing Director of Global Markets and previ-
ously the Asia-Pacific region, McAllister led sales,
marketing and operations of the Motor Company
while working closely with powersports dealers in
each region. He also represented the company
with board positions at the American Motorcyclist
Association and the European Motorcycle Manu-
facturers Association.
"Marc has tremendous experience in powers-
ports and in driving business growth. That's what
we need at Tucker right now," said Greg Ethridge,
chairman of the company's ownership group.
"I'm excited to dive in and work with the Tucker
Team," said McAllister. "My experience building a
strategy and structure that delivers growth is impor-
tant for Tucker right now. And it needs to be done
while supporting our customers and partners in
this difficult time. This is a tremendous opportunity
for me to help strengthen the Tucker brand and the
motorcycle industry." CN
Tucker Powersports
announced the
appointment of
former Harley-
Davidson executive
Marc McAllister
to the position of
President and CEO.
360° View Of Marc Marquez On A
CBR1000RR-R Fireblade SP
A
merican Honda released a 360° video
of Marc Marquez doing his thing on the
2020 Honda CBR1000RR-R SP at the Mo-
toGP circuit de Barcelona-Catalunya. Filmed
during the bike's pre-press launch photo
session, the video gives a great insight into
Marquez's riding style as you can click on the
video and drag it in 360°—you can even stare
at the top triple-clamp, if you so desire. CN
