THE HANDS-ON APPROACH TO GROWING THE SPORT
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Feature
fence while their little ones were paired off with
a USMCA-certified coach. The 1:1 ratio allowed
each participant the full attention of an instructor
as they made their first attempt on a motorized
bike. The program seemed to work extremely well
even for varying skill levels. Throughout the ses-
sion, some of the riders transitioned to the track,
or even to bigger, faster bikes. Others who did not
get comfortable with the mechanics of riding were
invited to have a go on the Stacyc Demo area
where Stacyc electric-powered stability cycles
were available for little ones to try out, also hosted
by Malcolm Smith Motorsports.
"It's obviously a great goodwill event," said Alexan-
der." We generate a lot of good buzz from the Kids
Learn To Ride Day. The last three years that we've
done it, we've done very well with mini bikes leading
up to Christmas. It seems like no matter how many
mini bikes we order after that, it's not enough!"
The goal behind all of it, of course,
is growth of the sport. Companies are
opening doors at all levels, from get-
ting skills started earlier with stabil-
ity bikes as Stacyc aims to do with
their "Ride Sooner" campaign,
to continuing to encourage and
advance existing riders with
Yamaha Demo Programs. For
parents who may not be able
to teach their kids them-
selves, USMCA makes it
easier to get kids started,
offering structured training
from coaches certified by
a national-level organi-
zation—something the
motorcycle indus-
try has never had
before. Of course,
none of it is pos-
sible without the investment and support from
dealerships like Malcolm Smith Motorsports.
Growing the sport remains an initiative that binds
us all, and building that enthusiasm at any level or
ability always boils down to one simple factor—the
same thing that ensnared us all once upon a time—
throwing a leg over a bike and twisting the throttle
on that shiny new machine for the first time. CN
For more information:
Yamaha Demo Program
Malcolm Smith Motorsports
U.S. Motorcycle Coaching Association
Stacyc Demo Events
Stacyc was on hand to offer demos on
their popular stability bikes. Ride Sooner!
The Harley-owned company touts.