VOL- UME 56 ISSUE 49 DECEMBER 10, 2019 P35
Alias CBD Teams Up With Geico Honda
A
lias CBD has been
named the Official CBD
of the Geico Honda/Fac-
tory Connection race team
and will assume associate-
sponsor placement on all
team gear, motorcycles
and vehicles in 2020 and
beyond.
The multi-year deal extends
businessman Mike Grondahl's
financial support of the team
into its 13th year, making
it one of the longest in the
industry. Grondahl first pro-
moted Planet Fitness through
the team in 2008 when his
company was in its infancy.
He later used the team to
advertise Alias MX, an entity that
manufactured superior riding gear
for motocross competitors and
enthusiasts.
"We've enjoyed motocross for
years as a family, and we're always
looking for ways to give back,"
Grondahl said. "From our initial
involvement with the Planet Fitness
brand in 2008 when I became
part-owner of the team, through the
development of Alias MX gear and
now with Alias CBD, we've made it
a point to put motocross riders first.
"We kept the Alias brand with
the CBD products to solidify that
commitment, and we picked the
CBD industry because we know
it's making a huge difference in
so many lives. We were proud to
create and manufacture the best
riding gear because we wanted
to be absolutely sure people
were properly equipped, all while
charging considerably less than
the competitors. Nearly 40,000
customers agreed with our Alias
MX philosophy.
"Now we're bringing the same
moral intent and desire to help
others by bringing plant-based
medical solutions to cure a vast ar-
ray of pain issues affecting people
across the United States. Unlike
others in the crowded CBD mar-
ket, we manufacture our products
ourselves at our home base in
New Hampshire. In that way, we
can make absolutely sure the end-
user gets the very best treatment."
Pointing to the punishing nature
of motocross and the abuse rid-
ers routinely take, alleviating the
pain and soreness that adversely
affects enthusiasts became a focal
point for Grondahl, especially as
his son Eric became involved in
the sport.
"Extreme sports athletes are the
early adopters of new technology,
and once people begin to reap the
benefits of Alias CBD products,
they'll be sold on the science as
well," said Eric Grondahl, creative
director at Alias CBD. "We're of-
fering safe, hemp-derived prod-
ucts that have been exhaustively
tested. We're putting everything
we have behind this venture, and
we're so confident we can alleviate
pain that we're starting off by of-
fering a double-your-money-back
guarantee on everything we sell."
Alias CBD's first product will be
a Pain Balm comprised of all-natu-
ral ingredients that are completely
THC Free. Future targeted prod-
ucts that complement the Pain
Balm will be released in 2020. CN
The 2020 Geico Honda Team has a new sponsor—Alias CBD.
